One Direction to the top of the charts: X Factor quintet celebrate as they follow in Cher Lloyd’s footsteps with No1 single

Simon Cowell will be rubbing his hands with glee as his protégés One Direction landed their first No1 single today.

The quintet scored the biggest week one sales of the year so far with debut release What Makes You Beautiful clocking up over 153,000 sales since last Monday.

Liam, Louis, Niall, Harry and Zayn leapfrogged artists such as Bruno Mars, Olly Murs, Jennifer Lopez, and The Wanted who all broke through the 100,000 sales-in-one-week barrier this year.

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Food fight: G-A-Y owner Jeremy Joseph took the trouble to make the cake but then ended up stuffing it in Niall's faceFood fight: G-A-Y owner Jeremy Joseph took the trouble to make the cake but then ended up stuffing it in Niall’s face
In your face: Louis gets a face full of cake from Niall while performing their new single in LondonIn your face: Louis gets a face full of cake from Niall while performing their new single in London
 In your face: Louis gets a face full of cake from Niall while performing their new single in London

Although they are new to the industry, they are fast becoming one of the countries most famous bands, with many people saying there has not been this much hysteria over a group since the early days of Take That.

And the boys certainly know how to celebrate in style.

While performing their new single live at G-A-Y in London, club promoter Jeremy Joseph thought it might be quite nice to present Niall with a cake for his 18th birthday.

On it he had taken the time and trouble to put a picture of the pop singer as a baby.

He also gave the group a No1 cake to celebrate their new single, which is also the biggest selling pre-ordered track on iTunes.

But moments later Joseph decided it might be fun to shove the birthday cake into Niall‘s face, before asking which of the boys wanted the the second cake and a screaming crowd voted for Louis.

Needless to say the entire spectacle ended with cake being thrown all over the place, as chunks of butter icing were also flung into the crowd who seemed delighted to join in the fun.

Unsuspecting: Niall had no idea what was coming and was happy to blow out the candles on his special cakeUnsuspecting: Niall had no idea what was coming and was happy to blow out the candles on his special cake
Cute: A picture of Niall as a baby was put on top of the cake with the words Happy 18th Birthday NiallCute: A picture of Niall as a baby was put on top of the cake with the words Happy 18th Birthday Niall

Many of them took to social networking site Twitter to talk about it.

The boys excitedly responded by tweeting afterwards: ‘hahahah we had a cake fight so there was slippy icing ..it was soo funny (sic).

Record boss Simon Cowell said of the band earlier this week: ‘They’re going to ignite big time. 

Boys will be boys: The band make the most of the food fight and chuck chunks of cake into the screaming crowdBoys will be boys: The band make the most of the food fight and chuck chunks of cake into the screaming crowd

You’re going to see an explosion the likes of which we haven’t seen since Take That – and that’s exciting. There is just a buzz in the air. I can feel it at the moment.

The band are the third finalists from the 2010 series of X Factor to make it to number one.

Winner Matt Cardle scored last year’s Christmas No1 and Cher Lloyd’s debut single Swagger Jagger also reached the top spot.

Popular: Birthday boy Niall arrives for the performance
Popular: Birthday boy Niall arrives for the performance
Eat cake: Louis also bore the brunt of the food fight
Eat cake: Louis also bore the brunt of the food fight
Lucky escape: Zayn didn't get hit too badly
Lucky escape: Zayn didn’t get hit too badly
Stars: The group had just performed their new single and then the cake fight started

Stars: The group had just performed their new single and then the cake fight started

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